It’s no secret that The Hamptons is an expensive place to be, as it’s often portrayed in pop culture as a summer getaway for glamorous New Yorkers looking for a city escape.
Situated all the way at the end of the Hamptons is Montauk, NY, an old fisherman’s village that was once filled with run-down dive bars and local family haunts. But in recent years, establishments have popped up that have made Montauk feel like another haughty Hamptons hotspot.
The video was posted by the popular account @OverheardNewYork on Monday and has since garnered over 1.3 million views, receiving over 27.5 likes and, understandably, a slew of comments from viewers.
“$90 or a small investment in a free-range chicken farm,” the caption joked.
The menu reads that the order comes with 16 chicken tenders and French fries, which broken down, would equate to around $5.63 per tender if the fries were not counted.
Montauk Beach House did not return Entrepreneur’s request for comment on the price or popularity of the chicken tenders.
In comparison to other local hotspots like Duryea’s Lobster Deck and Bounce Beach Montauk, the price is staggering — Duryea’s chicken fingers go for $19 an order, while Bounce is slightly cheaper at $18.
It should be noted, however, that Duryea’s sells a $97 Lobster Cobb salad.
Granted, 16 chicken tenders is a hefty (some would say family-sized) portion. Most orders of chicken fingers at restaurants usually have between 4-5 tenders.
Even if the portion size of chicken fingers was tripled, tripling the price of the orders at Duryea’s and Bounce would still result in a total price per order that was around 33% less than the infamous $90 order.
“I’d kill and cook a seagull on the beach before I spend $90 for some Tyson chicken tenders,” one commenter joked.
“The sad part is people will pay for this insanity,” another pointed out.
“That is not inflation,” one Instagrammer said bluntly. “That is having to make enough revenue in 1/4 of the year to pay 12 months rent.”
Since chicken tenders require an extensive amount of packaging and processing, they are the most difficult to keep up with in the face of labor shortages and other pandemic-related issues that span the chicken supply chain.
The result has been skyrocketing poultry prices in both grocery stores and restaurants.
But for nearly $100, the chicken fingers have to be pretty clucking good.